Lluís Bassat
Chairman, Bassat Ogilvy Iberia Group, Spain and Portugal
Publicity Technician and Diploma in Social Sciences and Business Administration.
Since 1987, he is Adviser of Publicity, Communications and Image for the Presidency of the Generalitat de Catalunya.
He was Chairman of Oviedo, Bassat, Sport, responsible for the Opening and Closing ceremonies of the Barcelona '92 Olympic Games, and received the Gold Medal '92.
In 1975, he founded, in Barcelona, Bassat & Asociados, of which, in 1980, the multinational Ogilvy & Mather acquired some shares, thus creating the group Bassat Ogilvy Iberia, with Lluís Bassat as Chairman for Spain and Portugal.
Lluís Bassat is also
Chairman of the WWP Iberia Group, Spain and Portugal
Member of the Administrative Council of Ogilvy Worldwide
Member of the Spanish Board of Trustees of the United World Colleges
Member of the Administrative Council of Telefonica Publicity and Information
Member of the Board of Trustees of the José Carreras International Foundation against leukaemia
Member of the Board of Trustees of the Fundación Real Automóvil Club de Catalunya de Fomento y Defensa del Automovilista
Member of the European Council of the Ben-Gurion University of Negev
Vice Chairman of the Ernest Lluch Foundation
Lluís Bassat is author of El libro rojo de la publicidad (1993) and El libro rojo de las marcas (1999).
He is also member of the Advisory Committee of FRIDE.
Spoken languages
English, Spanish
Written languages
English, Spanish
